The primary focus of the New Frontier program, launched by President John F. Kennedy in the early 1960s, was Space exploration.

This initiative aimed to address various challenges facing the nation, but it is best known for its ambitious goal of landing an American astronaut on the Moon before the end of the decade. Kennedy's vision included advancements in science and technology, alongside efforts to improve civil rights, education, and economic reform. The program symbolized a spirit of optimism and innovation, reflecting the era's aspirations for progress and exploration.