The tourism industry has seen significant growth in the Appalachian region due to its natural beauty.

The stunning landscapes, including mountains, forests, rivers, and national parks like the Great Smoky Mountains, attract visitors seeking outdoor recreation, such as hiking, camping, fishing, and wildlife viewing. Additionally, cultural heritage, festivals, and local crafts enhance the region's appeal to tourists. As communities recognize the economic potential of tourism, they have invested in infrastructure and amenities to support visitors, making tourism a vital part of the Appalachian economy and a way to showcase the region's unique natural and cultural resources.